It’s a little known fact that Herbivore began as a small business on Etsy in 2011. Suffice to say, our founders and team have special appreciation for what it means to self-start a business from the ground up. This holiday season, we’re spreading the love and focusing on small businesses who make products that bring so much joy to daily self-care practices.

The following five brands are among our favorites and are currently carried in our Lifestyle Shop. This year, shop small and enjoy giving the gift of new brand discovery and elevated self care.

Pilgrim Pure Essential Oils

This treasure puts the ‘therapy’ in ‘aromatherapy.’. Pilgrim’s goal is to help their customers ‘balance the intensity of modern life,’ making their chic diffusers and essential oils perfect for 2020 holiday gifting. Diffuse their high-quality oils throughout your home or simply take the occasional whiff to help restore mind and body balance.

Shop Pilgrim Essential Oils

Tai Jewelry

When it comes to holiday gifting, there’s nothing quite so special as a piece of jewelry. Tai is known for her simple, handcrafted jewelry design that shows off fine jewelry finishings and details. She partners with artisans in her native Thailand and actively supports multiple regional charities directly that benefit directly from her business. 

This 14K gold-plated Tai Jewelry necklace features Amethyst stones, a calming crystal that helps to quell to 2020 stress. The violet tones are beautifully subdued and the perfect accompaniment to Tai Jewelry’s Amethyst ring.

Shop Tai Jewelry Amethyst Necklace

Lite + Cycle

Native New Yorker and artist Kristi Head founded Lite + Cycle with the intention of creating candles that magnify values of purity, honesty, light, and beauty. Each fragrance is pristine, artful and mood-setting without synthetics, toxic additives or hidden fragrances. To bring even more light into the world, a portion of Lite + Cycle profits goes to charities that bring solar power to communities around the world that lack electricity. 

For the holidays, try their Urban Forest candle to uplift and bring  creativity, or enjoy their Vetiver candle to fill the room with grounding and comforting aromas.

Shop Lite + Cycle

Captain Blanketship Mermaid Dry Shampoo

From a coastal town in Maine, Jana Blanketship birthed her line of oceanic hair care and bath products. Captain Blanketship’s formulas are made with cold-pressed organic plant oils, flowers, seaweeds, sea salt and organic essential oils to benefit the skin, hair and senses. The Mermaid Dry Shampoo is a cult favorite around here, bringing life to greasy roots and a beachy sensorial rose smell thanks to geranium and palmarosa organic essential oils.

We love Captain Blanketship even more because, like us, the brand formulates without  synthetic preservatives, parabens, sulfates or synthetic fragrances. They also use recyclable and reusable glass packaging and never test on animals.

Shop Captain Blanketship Mermaid Shampoo

Goldleaf Art

Goldleaf’s elegant cannabis-focused journals and prints bring a sense of style and sophistication to weed appreciation. 

Cannabis has been coveted by many in 2020, so it’s likely there’s at least one person on your list who’d appreciate these traditional Japanese Ikebana postcards that feature cannabis.As a bonus, they’re highly eco friendly, using only FSC-Certified paper and non-toxic inks. Gift them to friends and family to inspire the sending and receiving of notes of encouragement through uncertain times.

Shop Weed Ikebana Postcard Set

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